At just 14 years old, Josefin Landgård saw Percy Barnevik speak about how entrepreneurship can be used to fight poverty, an idea that stayed with her. After a long journey through Sweden’s startup scene, where she helped build companies such as Kry and later MANTLE, she eventually had the opportunity to invest in one of Hand in Hand’s projects in India. 

 

#### It became an experience that changed the way she saw just how much entrepreneurship can achieve. 

 

In Tamil Nadu, she met women who had gone from having very limited opportunities to becoming confident and driven entrepreneurs. 

 

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![alt text](https://feminvest-storage.ams3.digitaloceanspaces.com/feminvest-storage/aa32147a-9cb8-47de-b746-26bbd9051288-ii.webp) 

 

She saw how Hand in Hand’s model creates change that reaches entire villages. When women gain the opportunity to earn their own income, both their independence and belief in the future grow, and the effects extend far beyond their own families. 

 

One important part of the model is the self-help groups, where women share experiences, develop business ideas and support one another.  

 

For Josefin, this strongly reminded her of her own network of female entrepreneurs in Sweden: 

 

#### ***“The world is not equal when it comes to women and entrepreneurship, and that is true in Sweden too.***&#x20;

####

#### ***That is why it is so important to surround yourself with a group of inspiring women where you can share experiences and give each other courage and strength.***&#x20;

####

#### ***It was wonderful to see that the self-help group in the Indian village worked in the same way.***&#x20;

####

#### ***As a woman and an entrepreneur, I share many of the same challenges as my Indian sisters.”*** 

 

She also explains why Hand in Hand appeals to entrepreneurs: its business-minded approach to follow-up, measurable results and the opportunity to see the impact firsthand. For many modern philanthropists, it is important to support projects that are effective, innovative and tangible. 

 

As a woman and an entrepreneur, she believes in a model that gives women the tools to build sustainable livelihoods and shape their own futures. And she has seen that change firsthand, for real.  

 

 ![alt text](https://feminvest-storage.ams3.digitaloceanspaces.com/feminvest-storage/c7608c71-19f6-4610-afcf-d9e9fa772516-HiH3.webp)

#### &#xA; 

 

#### Why Women’s Entrepreneurship Matters 

 

At Feminvest, we believe that entrepreneurship is also about access, independence and the ability to shape your own future. Josefin’s experience with Hand in Hand shows how these opportunities can create change far beyond one individual business. 

 

When women gain the opportunity to build businesses and earn their own income, they can create greater security for themselves, their families and their communities. Access to knowledge, capital and networks can be an important part of making that possible. 

 

We are proud to collaborate with Hand in Hand and to support their work with women entrepreneurs around the world. Josefin’s story is one example of what can happen when entrepreneurship is given the right conditions to grow.  

 

 

![alt text](https://feminvest-storage.ams3.digitaloceanspaces.com/feminvest-storage/6967189c-a28a-4e62-bdec-056e33438fb1-Handinhandlogo.webp)

*Hand in Hand Sweden empowers women to turn ideas into thriving businesses — and into economic independence, ownership, and long‑term security. Through entrepreneurship training, mentorship, and community‑driven leadership, we unlock the transformative power that emerges when women gain the tools to build something of their own. The result is growing enterprises, stronger communities, and a future where more women own their economy, their opportunities, and their path forward.*

article

“It was a real WOW moment to realize that I can actually do something myself” – Josefin Landgård

Feminvest Fund Accelerator, led by Angelina Lee-Lundin, COO, is proud to announce the upcoming launch of its new accelerator program on October 5th, introducing a cohort of four trailblazing companies. Designed to bridge the capital and growth gap for ambitious female-led ventures, the intensive six-month program will run through early April, surrounding each startup with high-caliber strategic, financial, and operational support. 

 

As part of its long-term strategy, Feminvest Fund Accelerator will host two annual cohorts, each welcoming 4 to 6 high-growth companies. Beyond bespoke scaling roadmaps, the program activates a dynamic tri-pillar accelerator ecosystem under Angelina’s leadership: 

 

* Founders: Visionary entrepreneurs receiving rigorous execution support, fundraising strategies, and international scaling frameworks.
* Investors: Strategic capital partners, angel networks, and venture funds driving growth funding directly into women-led enterprises.
* Community Experts: Industry specialists, seasoned operators, and advisors providing hands-on mentorship, market validation, and functional expertise. 

 

To power this ecosystem, Feminvest is actively re-engaging its wider Feminvest community—a vibrant network of over 55,000 members and hundreds of active angel investors. By establishing dedicated platforms for passionate community members, Feminvest enables ecosystem leaders, specialists, and supporters to take an active role in advising, mentoring, and championing the growth of female entrepreneurs. 

 


**Meet the New Cohort Companies**

**Sandtimer**
*Automating Video Post-Production with AI*
Based in Stockholm, Sandtimer is revolutionizing media creation with its AI-powered automated video post-production platform. Led by a team of forward-thinking media and software innovators, Sandtimer addresses the time-consuming friction of post-production. The founders bring deep domain expertise in digital media and generative AI to eliminate complex, manual editing workflows, enabling creators and media teams to produce polished, high-quality video content seamlessly and efficiently at scale.

**Aercit**
*Pioneering Circular B2B Tech Subscriptions*
Stockholm-based Aercit is transforming enterprise IT hardware through a sustainable, circular subscription model. Driven by founders passionate about sustainability, hardware logistics, and circular economy design, Aercit empowers businesses to modernize their workplace technology sustainably. By combining flexible device management with automated upgrades and high-grade refurbished electronics, the leadership team enables companies to significantly cut e-waste and carbon emissions while streamlining IT deployment for growing teams.

**Liten’s**
*Functional Nutrition and Healthy Snacking for Modern Families*
Liten’s was founded by sisters Vera and Vilma Litens to bridge the gap between delicious taste and functional nutrition in everyday snacking. Combining Vilma’s expertise as a nutritionist and product developer with Vera’s background in strategic marketing, the founding duo created a range of healthy fruit and nut snacks enriched with beneficial bacterial cultures. Their consumer-first mindset addresses a real market need by providing convenient, health-conscious nutrition designed for busy families and active lifestyles.

**Ivoryfield**
*On-Demand Fashion and Sustainable Women’s Apparel*
Founded by Yolinne, who grew up in a family of tailors and textile creators, Ivoryfield is a female-led fashion brand built around empowerment, precision fit, and conscious production. The team is reshaping special-occasion wear and apparel by using an on-demand manufacturing model that eliminates mass production waste and reduces excess inventory. Combining craftsmanship with sustainable practices, IvoryField delivers high-quality, body-inclusive designs while championing female confidence and sustainable consumer choices.


**A Word from the COO of Feminvest Fund Accelerator**

"When we built the structure for Feminvest Fund Accelerator, we set out to create far more than a typical program. We created a powerful engine for real-world impact," said Angelina Lee-Lundin, COO of Feminvest Fund Accelerator. 

 

"By launching our cohort on October 5th, we are bringing together our three core pillars: world-class founders, visionary investors, and incredible community experts. Re-engaging our passionate Feminvest community allows us to tap into an unprecedented wealth of expertise, giving people who care deeply about equity in entrepreneurship a direct seat at the table. These exceptional founding teams across AI automation, circular tech, functional nutrition, and sustainable fashion represent the very best of modern, scalable innovation, and we are thrilled to equip them with the capital, systems, and networks to scale globally." 

 


**Driving Investment into High-Impact Innovation** 

 

Running biannually from autumn to spring and spring to autumn, each Feminvest Fund Accelerator cohort receives structured, growth-oriented mentorship, direct introductions to international venture capital, and commercial alignment with industry partners. By championing growth-stage, impact-driven startups, Feminvest continues to serve as a vital bridge between transformative female founders and scalable capital. 

 

To learn more about Feminvest Fund Accelerator, explore upcoming investor showcases, or get in touch with the team, visit [www.feminvestaccelerator.se](http://www.feminvestaccelerator.se) 

 

**Media Contact:**

Angelina Lee-Lundin

COO, Feminvest Fund Accelerator

[fa@feminvest.se](mailto:fa@feminvest.se)

[www.feminvestaccelerator.se](http://www.feminvestaccelerator.se)

[https://www.linkedin.com/company/feminvest-accelerator/](https://www.linkedin.com/company/feminvest-accelerator/)

[https://www.instagram.com/feminvest.f.accelerator/](https://www.instagram.com/feminvest.accelerator/)

blog

Feminvest Accelerator Launches Program to Supercharge Female-Led Innovation

Raising external capital is a milestone for any company but it is also a decision that will affect your business for many years to come. The investors you choose, the terms you accept, and the governance structures that are implemented will shape your company’s future. In this article, we walk through what you as a founder should consider, from choosing investors and negotiating term sheets to corporate governance, control, and common pitfalls. 

 

## **Choose Your Investors Wisely** 

 

Raising capital is not just about securing funding, it’s about finding the right partner. Potential investors will conduct due diligence on you, and you should do the same in return. Ask about their track record and how they support their portfolio companies when things get tough. Speak to other founders they have invested in. A good investor can make a real difference for your company, but choosing the wrong partner can cost far more than it contributes. 

 

## **Pay Attention to the Term Sheet**&#x20;

 

A term sheet may look like a simple summary, but it sets the framework for the negotiations that follow.

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### As a founder, you should pay particular attention to the following key areas: 

 

**Preference shares**&#x20;

Investors often receive shares with special rights, including the right to get their money back first in a sale or liquidation. Make sure you understand how these preferences work and what they would mean for you in an exit. 

 

**Dilution**&#x20;

Every funding round dilutes existing shareholders. Know how much of your company you are giving away – not just today, but also after future rounds. If a founder has given away too much at an early stage, the company may also become less attractive to future investors. Negotiate anti-dilution protections if you can. 

 

**Board composition**&#x20;

It is reasonable for investors to want board seats, but make sure you retain meaningful influence. If the board is dominated by investor representatives, you may find it harder to make your voice heard. 

 

**Drag-along clauses**&#x20;

These provisions can force minority shareholders to sell if a majority approves a transaction. Although common, the thresholds and conditions matter make sure they do not deprive you of influence in a future exit. 

 

## **Ensure Sound Corporate Governance** 

 

A well-drafted shareholders’ agreement and articles of association are your safety net. These documents govern how decisions are made, how disputes are resolved, and what happens if someone wants to leave. Do not treat these as boilerplates. Negotiate terms that protect your interests, such as supermajority requirements for material decisions, clear processes for share transfers, and what happens if a co-founder leaves. Ambiguity in governance documents often leads to conflicts down the road. 

 

## **Maintain Control** 

 

Taking on investment does not have to mean giving up control of your company, but it requires careful consideration. 

 

**Protect key decisions**&#x20;

Identify which decisions are critical to your vision - hiring key personnel, changing the business model, issuing shares and other securities and negotiate veto rights or consent requirements. 

 

**Structure voting rights thoughtfully**&#x20;

Consider share classes with different voting rights if appropriate for your situation. 

 

**Build relationships**&#x20;

Corporate governance is largely about trust. Be sure to maintain open communication with your investors and involve them strategically. If something goes wrong, investors should be informed at an early stage so that you can work together to find a solution. Investors who feel involved tend to be more collaborative. 

 

## **Avoid Common Pitfalls** 

 

As in any commercial negotiation, there are pitfalls. Some common ones we frequently encounter are: 

 

**Rushing**&#x20;

The pressure to secure funding can lead founders to accept unfavourable terms. Take the time to understand every clause and do not be afraid to walk away if something does not feel right. Ask questions. 

 

**Underestimating legal costs**&#x20;

Good legal advice is not cheap, but bad agreements are far more expensive. Budget for experienced advisors who specialise in investment transactions. 

 

**Focusing only on valuation**&#x20;

A high valuation means nothing if the terms erode your ownership or control. Look at the full picture, including liquidation preferences, anti-dilution protections, and governance rights. 

 

**Neglecting founder alignment**&#x20;

Before raising capital, make sure you and your co-founders are aligned on vision, roles, and what happens if someone leaves. Investor due diligence can expose cracks in the founding team. 

 

## **Final Thoughts** 

 

Raising capital is ultimately about more than money, it is about building the right foundation for your company’s future. If there is one lesson to take into your next fundraising process, it is to be thorough. Ask questions, read the fine print, and surround yourself with advisors who have your back. 

 

You have worked too hard to build your company, do not give away more than you have to, and do not compromise on what matters to you. If you negotiate wisely, you can continue to grow your company on your own terms.

 

  [![alt text](https://feminvest-storage.ams3.digitaloceanspaces.com/feminvest-storage/b94b1007-25b1-46e3-bce8-c1c50dcbfa57-Wiggelogo.webp)](https://wiggepartners.se/)

 

*Article written by lawyers at Wigge (*[*wiggepartners.se*](https://wiggepartners.se/)*) specialising in transactional law and investments.*  

 

Please contact Louise Sörelind at Wigge if you are about to raise capital, or have questions about fundraising, shareholder agreements, or investment terms. 

 

Louise Sörelind, Counsel – [louise.sorelind@wiggepartners.se](mailto:louise.sorelind@wiggepartners.se) 

 

[![alt text](https://feminvest-storage.ams3.digitaloceanspaces.com/feminvest-storage/d479da4a-dd4e-4bf0-ab94-d2aff4e7e2d5-33louisesorelind37151794x2100.webp)](https://wiggepartners.se/)

Raising Capital: What to Know Before You Sign

###

Swedish insurtech company and Feminvest Ventures portfolio company Charly has entered into a new partnership with Söderberg & Partners, bringing Charly’s digital platform to more employers and working parents. 

 

Charly’s platform helps parents and expecting parents understand how decisions such as parental leave, working part-time and taking on unpaid work at home can affect their future pension and personal finances. The aim is to make the long-term financial consequences of everyday family decisions more visible and easier to understand. 

> \*\* 

> *“We are delighted to partner with Charly and to be able to offer our clients a platform that clearly and simply illustrates the consequences of decisions made by working parents. With Charly by our side, we further strengthen our pension and insurance offering and can deliver even greater value to our clients through our advisory services,” says Erik Jennefelt, Client Manager at Söderberg & Partners Insurance Consulting.* 

 

Through the partnership, Söderberg & Partners will offer Charly’s platform to its customers as part of its pension and insurance advisory services. According to Erik Jennefelt at Söderberg & Partners Insurance Consulting, the collaboration is intended to give working parents clearer insight into how different choices can affect their financial future, while strengthening employers’ ability to turn gender-equality ambitions into practical action. 

 

For Feminvest the development is particularly relevant because the the fund has invested in the company recently and furthermore the gender pension gap is closely connected to how paid and unpaid work are distributed throughout working life. Making the financial impact of parental leave, part-time work and unpaid care work more transparent can give individuals better information when making these decisions and give employers another practical tool for supporting financial equality. 

 

The partnership also illustrates a broader trend in financial services: technology is increasingly being used not only to manage money, but to help people understand the long-term financial consequences of major life decisions.

Charly and Söderberg & Partners: Making the Gender Pension Gap More Visible

Fearless returns for its 13th edition, this time in a more intimate and curated setting at AtSix in the heart of Stockholm. 

 

Fearless brings together **women who invest, women who build companies and the partners helping them make smarter decisions, create stronger businesses and grow their ownership.** 

 

This is not a traditional conference! 

 

It is a meeting place designed around conversations that can actually lead somewhere: a new investment, a new client, a new partner, a new perspective or the introduction that changes what happens next.

 

#### How to join: 

 

## &#x20;Buy your ticket [HERE](https://feminvest.confetti.events/fearless-stockholm-autumn26) or  

 

Get your free ticket by logging into feminvest website below if you are a member in Feminvest ***Core or Investor Network**. If you are not a member,* *b*[*ecome a member HERE.*](https://www.feminvest.se/medlemskap/)

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The Feminvest latest

“It was a real WOW moment to realize that I can actually do something myself” – Josefin Landgård

Feminvest Accelerator Launches Program to Supercharge Female-Led Innovation

Raising Capital: What to Know Before You Sign

Charly and Söderberg & Partners: Making the Gender Pension Gap More Visible